Finding customers in the United States: the American Dream
If you are a U.S.-based company, or you want to start one from scratch, we have partners operating locally...
BarbarinoDesign is a team of young visual communication and design experts who use unique methods to achieve business transformation from the brand. Although we are all different, we share a common belief in the power of brands to transform businesses in positive ways, including and beyond profit.
We build the graphic identity of your business through visual communication.
We enhance your qualities to help you stand out and have a recognizable identity
We undertake photo shoots with professionals in the field to provide you with the highest quality
Branding first with 360-degree care of your project to best sell your products
We take care of social media management and content curation, according to a curated and structured editorial plan
We create an ad hoc, customized site that enhances your personality and online presence
We work to develop your potential and work on your personal growth.
If you are a U.S.-based company, or you want to start one from scratch, we have partners operating locally...
The world of corporate branding is full of terms and concepts that can be easily confused or misused.
In the digital world, styles and trends change very rapidly, as do consumer tastes and behaviors. Keeping up with new trends is what is most necessary for any brand, large or small.
If we were to decide to place the cornerstones of marketing on a priority scale, in the very first positions we should place the concept of brand identity.
Leveraging social platforms to build and define corporate brand identity is at the heart of so-called social branding, a strategic activity...
Graficoach is a project I came up with, mixing coaching and NLP skills with knowledge in the graphic and digital world. Over the years, I learned that people needed to create digital projects that reflected their personality first.
Step one, define your potential and characteristics. The aspects that make you unique and allow you to be recognizable compared to competitors. Beyond that, if you are looking for strategies on how to do personal branding, it is essential to define your target audience and goals. In the next paragraphs, we explain why.
The year 2020 has seen the emergence of new digital professions that are becoming increasingly in demand in the labor market. The pandemic has forced companies to introduce new methods and strategies hitherto unknown.
Digital projects are now our bread and butter. The world in which we live has undergone a process of digitization, such that we have all become personally involved. Current events, and in particular the pandemic, have led many companies to enter the digital world, seeking new strategies and opportunities.
Giving attention to one's BRAND is now a clear and well-known fact for all entrepreneurs entering today's market. Brand, in fact, has radically changed the relationship between consumer and product. Depriving the product/service of one's Brand would mean reducing the purchase value to almost zero...
When we talk about typeface in terms of branding, we certainly do not mean personality but rather the lettering (font) used. It often happens that even in major companies, in the process of designing a new brand, people choose to use a commonly used font (arial, helvetica, verdana) rather than something new and less common. This happens...
To this day, we remain fascinated by a simple mustache (Nike) or a Yellow M (McDonald's) and wonder how they became such great brands. The answer is simple. Just think that the world's biggest companies are often graphically represented...
Brand or Brand name is a name that is used to identify a product or service.
A coffee served in a blue cup will seem colder than the same drink served in an orange cup...
In a time of great revolutions and changes, such as the one we are now in...